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Sample Cover Letter for a Targeted Approach

A sample cover letter for a targeted approach to an organization which is known to be expanding but has not advertised any vacancies specifically so far.

You can often beat others to the upcoming opportunity when you have discovered that a firm or business is expanding or relocating or has announced a new product development plan. These are great clues to forewarn you to the possibility of jobs becoming available.

Companies will take some time before formulating the final job descriptions of new people they will need because of the conditions mentioned above. They want to be certain of their requirements and certain that the product launch takes off and their projections are accurate.

What is certain though, is that the need for forward planning is pressing in somebody's mind and if you can make a targeted approach using the sample cover letter as a template, you just might find the job waiting for you!

See the book list at the foot of this section for targeted approach cover letter writing help. You'll also see there is a 'How To Find Unadvertised Jobs' book which expands on this targeted approach even more, with a whole strategy you can adopt to find those hidden jobs.

Sample Cover Letter - Targeted Approach


12 Sandy Lane
Northampton
Northants
NN8 1QE

Mr Simon Lanstone
Managing Director
Blankwell Corporation Limited
1 Rockington Lane
Northwellington
Northants
NN7 2TA

16 November 2007

Dear Mr Lanstone

With more than ten years experience in Sales and Marketing in the widget industry, I have successfully launched and promoted several new products. I am writing to you concerning my interest in the Blank Corporation as I believe there are several areas in which I could help to strengthen your market share.

In brief, I am familiar with all aspects of international sales, establishing new channels, selection of agents, dealing with import/export regulations, as well as presenting at trade shows. In 2005, I recruited and trained six sales people in Europe, and the following year company sales increased by an astounding 67%. I also negotiated new distributors in Europe and expanded the company’s customer base by more than 50%.

Your recently advertised expansion into Eastern Europe interests me as I feel my experience and language fluency could make an enormous difference to your sales team, and thus ensure the success of this expansion.

I would be grateful if you would take a brief call from me later this week to give me your reactions and perhaps arrange to discuss my ideas.

Yours sincerely

Sarah McDowall


Cover Letter Examples Tip:

Target letters like the one above have very particular rules to follow if they are going to work for you.

1. Your sample cover letter must be addressed to a named person at sufficiently high level in the organization. I suggest you look for the name of the person who would be your bosses boss if you worked for them. This means a decision can be taken at high enough in the organization.

2. Give reasons for the contact based on your knowledge (i.e. research) of the company's business activities.

3. Align your skills and knowledge to specific issues that you consider they have based on your skills; outline benefits of input from you.

4. Keep it brief

5. Ask for a meeting to discuss the issues you've identitied.

6. Think of this approach as submitting a proposal NOT a job application.

7. You must be prepared to follow up with a phone call to get a meeting arranged or at least have a preliminary discussion.


Sample Cover Letter why this sample cover letter is so important.

Recommended Career Guides & eBooks By Peter Fisher

Returning to Work ebook setReturning To Work After A Career Break Career Success SecretsCareer Success Get The Job You Want Resumes and CVs to CopyCV & Resume Samples To Adapt
Top Interview AnswersTop Interview Questions & Answers Cover Letter Samples to Adapt23 Cover Letter Samples to Copy How To Find Unadvertised JobsHow To Find Unadvertised Jobs
Ultimate CV and Resume Writing Guide Ultimate CV and Resume Writing Guide Your success and new confidence ebookRegain Your Confidence and Succeed New Self Improvement Manual

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