This
sample cover letter is for a targeted approach to an organization which is known to be expanding and therefore likely to be creating jobs, but which has not advertised any vacancies specifically so far.
You can often beat others to the upcoming opportunity when you have discovered that a firm or business is expanding or relocating or has announced a new product development plan. These are great clues to forewarn you to the possibility of jobs becoming available and that is when a carefully targeted cover letter can be the ace up your sleeve.
Organizations will often take quite some time before formulating the final job descriptions and person specifications of any new people that they will need when their business is expanding or relocating or has announced a new product development plan. Naturally, they want to be certain of their requirements and certain that the product launch takes off and their projections are accurate before adding to the payroll.
What is certain though, is that the need for forward planning to meet these probable needs is pressing in somebody's mind and if you can make a targeted approach using the sample cover letter for a targeted approach as a template, you just might find the job waiting for you!
I recommend that you also download the 'How To Find Unadvertised Jobs' e-book which expands on this targeted approach even more, with a whole strategy you can adopt to find those hidden jobs and beat everyone else to the unannounced jobs before the public or anyone else knows about them.
Sample Cover Letter - Targeted Approach
12 Sandy Lane
Northampton
Northants
NN8 1QE
Mr Simon Lanstone
Managing Director
Blankwell Corporation Limited
1 Rockington Lane
Northwellington
Northants
NN7 2TA
16 November 2009
Dear Mr Lanstone
With more than ten years experience in Sales and Marketing in the widget industry, I have successfully launched and promoted several new products. I am writing to you concerning my interest in the Blank Corporation as I believe there are several areas in which I could help to strengthen your market share.
In brief, I am familiar with all aspects of international sales, establishing new channels, selection of agents, dealing with import/export regulations, as well as presenting at trade shows. In 2007, I recruited and trained six sales people in Europe, and the following year company sales increased by an astounding 67%. I also negotiated new distributors in Europe and expanded the company’s customer base by more than 50%.
Your recently advertised expansion into Eastern Europe interests me as I feel my experience and language fluency could make an enormous difference to your sales team, and thus ensure the success of this expansion.
I would be grateful if you would take a brief call from me later this week to give me your reactions and perhaps arrange to discuss my ideas.
Yours sincerely
Sarah McDowall
Sample Cover Letter Tips:
Target letters like the one above have very particular rules to follow if they are going to work for you.
1. Your sample cover letter must be addressed to a named person at sufficiently high level in the organization. I suggest you look for the name of the person who would be your bosses boss if you worked for them. This means a decision can be taken at high enough in the organization.
2. Give reasons for the contact based on your knowledge (i.e. research) of the company's business activities.
3. Align your skills and knowledge to specific issues that you consider they have based on your skills; outline benefits of input from you.
4. Keep it brief
5. Ask for a meeting to discuss the issues you've identified.
6. Think of this approach as submitting a proposal NOT a job application.
7. You must be prepared to follow up with a phone call to get a meeting arranged or at least have a preliminary discussion.
Getting Cover Letters Help
Cover Letters that get you interviews are the MOST essential part of your job search and application process. And you need to realize that your letter is not just something to send with your Resume - it is your
SALES letter!
Understand this: If you are writing to anybody for a job, whether the job has been advertised or not, your cover letter is more important than your CV or Resume; so if you want a successful career move you cannot afford to get this wrong.
There are two ways you can approach writing letters: you can do it yourself and hope for the best, or you can enlist some professional help.
The small cost involved for professional help is a great investment, because it means you instantly multiply the number of opportunities to land your dream job FASTER than you thought possible!
You can choose which type of professional help you prefer and learn HOW to create exceptionally powerful cover letters - a skill you retain for life, or you can go for the faster "fill in the blanks" approach for an amazingly powerful instant letter.
Sample Cover Letter why this sample cover letter is so important.
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